Roland Supports World Autism Awareness Day and Light Up the Blues Concert

Roland U.S. staff members Light It Up Blue for autism awareness.

On April 2, 2015, Autism Speaks celebrated its eighth annual Light It Up Blue campaign as part of World Autism Awareness Day (WAAD). Roland Corporation U.S. was proud to join thousands of iconic landmarks, religious institutions, businesses, and communities in more than 130 countries in an ongoing initiative to raise the global awareness of autism. Autism currently affects 1 in 68 children in the United States and millions more worldwide.

Over 16,000 buildings and landmarks around the world went blue to help shine a light on the autism community. In solidarity with those affected by autism, we lit up our social media sites in blue, and all our staff members wore blue t-shirts and apparel to work that day.

The Great Sphinx was just one of the iconic landmarks around the world that went blue for World Autism Awareness Day.

April is World Autism Awareness Month, so if you want to get involved, it’s not too late. Visit the Light It Up Blue website to learn more and support the global autism community.

On April 25, Roland will also support the third annual Light Up the Blues Concert to benefit Autism Speaks. Stephen Stills, Neil Young, Shawn Colvin, Steve Earle, The White Buffalo, Chris Stills, and other legendary musicians will take the stage at the historic Pantages Theatre in Hollywood, California.

Hosted by Kristen and Stephen Stills plus emcee Jack Black, the evening celebrates Autism Awareness month. As part of a silent auction benefitting Autism Speaks, Roland U.S. will also be donating products signed by the artists performing.

Autism Speaks is the world’s leading autism science and advocacy organization. It is dedicated to funding research into the causes, prevention, treatments and a cure for autism; increasing awareness of autism spectrum disorders; and advocating for the needs of individuals with autism and their families.